Before going through the blog to understand how personalization in Healthcare can be made possible, it is necessary to understand the meaning of the term ‘Personalization in Healthcare’ or ‘Personalized Healthcare’.
Personalized Healthcare is a progressive sector in healthcare compliance technology where physicians use diagnostic tests to understand which medical treatment will fit best to a patient. Once these diagnostic tests have been performed, healthcare providers can develop a treatment plan specific to a particular patient.
Interesting statistics on healthcare personalization
In 2018, KRC Research conducted a survey of 1000 Americans. Two-thirds of the 1000 people clearly expressed their opinion that they were unaware of personalized medication systems and home health monitoring devices. However, 82% of US citizens expressed their curiosity and that they are eager to know more about it.
Whereas in 2022, the healthcare tech solutions picture has changed quite a lot. People are now accepting healthcare technology or personalization in healthcare as they have understood it is a cost-efficient and accurate way to manage your illness.
This is the reason, Vantage Market Research created a report, titled, “Digital Health Market by Technology”, where they stated in 2021, global healthcare technology stood at $145.57 billion. In 2028, the healthcare market will be $430.52 billion with a forecasted growth rate of 16.9%.
What are the benefits of healthcare personalization?
From a patient’s point of view, personalized healthcare comes with benefits like cost efficiency, patient engagement and satisfaction, and decreasing mortality rate. Healthcare IT technology along with the devices for remote patient monitoring has made it possible to drastically lower the cost of healthcare technology without compromising the quality of healthcare.
From the perspective of healthcare providers, a personalized healthcare strategy helps healthcare providers to collect data about a specific patient. This data collection strategy is particularly helpful when a patient is suffering from chronic diseases such as cancer. The collected data can help in targeted cancer treatment by focusing on specific genes and proteins that help cancer to grow and survive.
The 3 primary ways healthcare is going to be personalized
1. Accessing and unifying patient data
For providing personalized healthcare, healthcare providers need to have a deep knowledge of their patients. It is required for them to have access to unified patient data for creating a single customer view. Creating a data-driven approach is a must for healthcare organizations that want to create a personalized healthcare system.
A customer database can help healthcare providers by collecting all the patient-centric data with the help of a digital healthcare network and thus help with the data-driven approach.
2. Proactive treatment method
The Proactive Treatment methodology is another important step for moving towards healthcare personalization. Under proactive treatment methods, the aim is to prevent the disease rather than treat it. Doctors will be more focused on preventive measures that can proactively cure diseases rather than going for risky or emergency medication procedures later on. This entire proactive treatment method will be possible only if the healthcare providers have accurate personal health information about a given patient.
IT innovation in healthcare tools like Artificial Intelligence (AI), mobile healthcare software and real-time data analytics which are focused on patient behavior can automatically identify the risk factors of a patient. The doctor will be capable of then recommending lifestyle changes for a patient and providing the patient with specific proactive treatment procedures.
3. Doctor on Demand with personalized self-monitoring
Visiting a specialist doctor’s chamber is time-consuming and sometimes it is expensive also. The ‘Doctor on Demand’ is a personalized live video service that can assess disease symptoms, diagnose conditions, and ultimately write prescriptions. The entire procedure is going to happen in real-time virtually and the patient’s medical issues are going to be addressed from the comfort of the home.
Along with the Doctor on Demand feature, the Self-Monitoring of Health and Diagnosis process is another way to personalized healthcare. Mobile phones can serve as a good alternative to traditional health assessment methods like “clinic visits.” These digital devices help in remote health assessment while encouraging users to take appropriate self-care measures. for their health.
These are the 3 primary ways for creating Healthcare personalization.
How modern healthcare strategies are improving treatment outcomes?
Though the personalization of healthcare is going through its inception stage, it has great potential in the healthcare domain in the future. The healthcare personalization method has shifted itself from the traditional ‘one size fits all’ strategy that has prevailed till now. The modern personalized healthcare strategy which is attached to home health monitoring devices has made medicines more effective by keeping in mind genetic factors and environmental matters as well.
By taking assistance from modern technologies like IoHT (Internet of Healthcare Things) or IoMT (Internet of Medical Things), smart healthcare IoT, real-time data analytics, and others; scientists are striving to improve treatment outcomes.
How we can help you with healthcare personalization?
We can offer you a good number of IT services to meet your Healthcare needs. Our Healthcare IT services are HIPAA-compliant along with security-enabled.
- Telemedicine & Telehealth
The service is supportive of connecting healthcare providers and patients for e-consultation and appointment scheduling through 24/7 voice and video calls. Physicians can start initial consultations, follow-ups with patients, request laboratory and radiology tests, and issue electronic prescriptions.
- Healthcare IoT
Our smart healthcare IoT devices can collect patient data through smart sensors and analyze the data for actionable insights. Healthcare IoT devices like Remote health monitoring, Glucose monitoring, Portable heart rate monitoring, and Ingestible IoT sensors can expedite recovery and improve patient satisfaction.
- EHR & EMR Software
The EHR and EMR software helps in storing, managing, and enabling access to patient data in an electronic format and the physicians can receive it without visiting a hospital or clinic physically. These mobile applications also help physicians to detect symptoms and diagnose non-emergency cases.
- Clinical Analytics
Real-time data analytics to provide insights into clinical operations, improve patient safety, and enhance diagnostic performance with mobile healthcare software and other technologies.
- e-Pharmacy Software
The software helps the pharmacies in automating the workflow, streamline operations, and reduce paperwork.
These are the five components and devices for remote patient monitoring of our Healthcare IT services.
As healthcare is a completely consumer-centric industry, aiming for ‘personalization in healthcare’ can certainly assist the industry in moving forward by providing positive outcomes while reducing the financial burden. With people becoming more and more aware of their own medical condition, they are expecting to receive personalized healthcare that will best suit their medical history, behavior, and preference. Being an expert in Healthcare IT, we can help you by transforming healthcare management in your clinic or hospital with complete healthcare compliance technology and abiding by HIPAA as well.
Youngsoft India Pvt. Ltd. (formerly known as Ritwik Software Technologies Pvt. Ltd.) is an affiliate of Youngsoft Inc. that offers a full-service IT technology and consulting solution. Based in Hyderabad, India and together with Youngsoft Inc., we offer 24/7 support and solutions to clients across the globe.